ROI Calculator
Measure return on ad spend (ROI), net profit, and break-even point.
📈 ROI Calculator
Measure return on ad spend (ROI), net profit, and break-even point.
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📖 How to Use
Measure advertising efficiency.
How to use:
- Enter ad spend and revenue
- Enter orders (optional)
- Enter product and other costs
- Enter target ROI (optional)
- Click "Calculate"
Formulas:
- ROI = Revenue ÷ Ad Spend
- Net ROI = Net Profit ÷ Ad Spend
- Net Profit = Revenue − Ad Spend − Product Cost − Other Cost
- Break-even ROI = Total Cost ÷ Ad Spend
❓ Frequently Asked Questions
What is the difference between ROI and ROAS?▾
They are essentially the same: Revenue ÷ Ad Spend. Some markets call it ROAS, others ROI.
What ROI is considered profitable?▾
Depends on margin. If gross margin is 30%, break-even ROI is ~3.33. Above that is profit.
Why can ROI be above 1 and still lose money?▾
ROI only counts revenue. Product cost and other fees can still push you into a loss. Check Net ROI.
How is break-even ROI calculated?▾
Break-even ROI = Total Cost ÷ Ad Spend. Total Cost = Ad Spend + Product + Other.
How do I compute cost per order?▾
Cost per order = Ad Spend ÷ Orders.
Is it free?▾
Yes, all in your browser.